The Ideal Home Show is an annual event which is held at Olympia. The show was devised by the Daily Mail newspaper in 1908 and continued to be run by the Daily Mail up until 2009.
Its goal is to bring together everything associated with having an "ideal home", such as the latest inventions for the modern house and show casing the most up to date housing designs. A regular feature of the show for many years was the Idea House Competition where designs were invited and the winning schemes erected at the exhibition the following year.
The first exhibition was held was held in 1908 at the Olympia exhibition centre, with sections dedicated to "phases of home life" such as construction, food and cookery, furniture and decoration. Demonstrations and contests included an Arts and Crafts competition and a competition to design the "Ideal Home". Wareham Smith the advertising manager of the Daily Mail, founded the exhibition as a marketing event for the newspaper. It was often visited by celebrities and royalty.«« back ««
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